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Sweat, tears and shiny new boxes.

2 hours, 60 cartons and a ruined sweaty cashmere sweater later, I was able to haul 1200 lbs of eyewear packaging off of splintery skids and into my storage locker. Oh the glamour of having to do everything by yourself! ¬†Given that I was clearly not equipped or dressed to be doing manual labour this … Continue reading

Sneak peek at the acetate collection!

Here’s a peek at the acetate collection coming in November, just in time to shade away the winter sun. Names are TBD. Ignore the logo etchings on the lenses! This is being corrected. Merci Specs: Acetate Frames CR39 lenses 99.9% UV A,B & C protection Independently Handcrafted in Northern Italy  

Launch Delayed. Again.

Bad news: my acetate frame manufacturer, who makes the bulk of the models, decides to etch the wrong logo onto my lenses. Apparently when I specified “make sure the logo is small”, they interpreted it as make the letters lowercase and use a completely different font that looks like a Dilbert comic strip. Splendid, I … Continue reading

Celine + Irwin inventory arrives!

Fresh out of the box: Celine + Irwin inventory.

Finished metal frame inventory.

It’s coming! Here’s a sneak peek at the 2 metal frames, finished inventory en route from Italy as of yesterday morning! Both frames are handmade with care, by a family owned factory in Segusino, Italy. Stay tuned for the 5 plastic styles at the end of August! The Irwin Classic Large Aviator for boys and … Continue reading

Happy Sibling Day.

Me and my older sister, Lisa. Don’t be alarmed, we are not related to the man wearing a cropped, mid-drift bearing jersey in the background. I also don’t know why we are wearing sailor outfits. Over Mother’s Day weekend, my sister and I went for a leisurely brunch and although we couldn’t really celebrate the … Continue reading

Summer days.

Before I take off for the summer (and by take off, I’m not actually going anywhere), I wanted to post an update. My final…final samples came in for my acetate frames! yippee! More importantly though, all of my orders are in! So, in case you were curious, most of the last 2 weeks has been … Continue reading

First purchase order sent. No turning back now.

It’s 1 am and I have officially sent off my first purchase order for the metal frames. I feel slightly woozy, but elated at the same time! Before this point, I could have back away from the whole thing unscathed. There’s actually no turning back now! Still waiting on the adjusted FINAL acetate frames to … Continue reading

Acetate samples – my Valentines Day gift.

When most of Toronto was getting flowers and polyester stuffed animals yesterday, I got my long awaited acetate samples! And I wouldn’t have it any other way. Aside from the manufacturer laser-ing the wrong logo on the temples the size of king kong, I have to say, they did a smashing job. So smashing that … Continue reading

New manufacturer, new trademark app.

Because I had to start all over just after Christmas with a new manufacturer, January was spent twiddling my thumbs waiting for the samples to come in. 40 days past and they are complete! All in a basic black – just to make sure the shape of the frame is correct. I don’t have them … Continue reading

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